Refactor and improve js_utils helpers

- Rename escape_json_dumps to dump_js_escaped_json
- Rename escape_js_string to js_escaped_string
- Update js_escaped_string to output empty string for None
- Introduce dump_html_escaped_json
- Move dump_js_escaped_json after the pipe as new best practice
- Introduce additional uses of helpers
- Introduce new djangolib directory and move js_utils